Video: Jack White & Colbert Interview

In which Stephen Colbert visits Nashville’s Third Man Records for the first part in an awkwardly hilarious interview with Jack White on The Colbert Report. Watch him try to convince Jack (the record executive) that Jack (the former White Stripe)’s hit “Seven Nation Army” could sell yogurt, among other subjects, in tonight’s segment above.

Update: Watch this week’s full Colbert-White team-up below + grab details on their 7”.