Radiohead and MTV EXIT (End Exploitation and Trafficking) have won their 16th award for their “All I Need” video, which depicts, as Thom Yorke said last year, “two parallel stories running, one of a little boy in the West and one of a little boy in a sweatshop in the East, and the boy [in the West] ends up buying the shoes from the sweatshop.”
Their latest accolade, the Asia-Pacific Child Rights Award, is given out annually to the “best television programme on children’s rights produced in the Asia-Pacific region.” MTV’s Simon Goff states in the press release: “The International reception of the video has been truly overwhelming and we hope that it has inspired people to get invovled and join the fight against modern-day slavery.”
For more info on Radiohead and MTV EXIT’s campaign to raise awareness about the more than 2.5 million people around the world who are forced, defrauded or coerced into various forms of labor or prostitution go here.